Communication Studies
Communication is not simply information moving from A to B. People encode, interpret, negotiate, amplify, ignore, distort, and answer messages through relationships, institutions, media systems, technologies, and culture.
Change the channel and the social problem changes with it.
The six branches are direct peers. The labels below describe the dominant communication relationship each branch often studies, not a hierarchy from simple to advanced.
Different communication fields study different parts of a process that is usually recursive rather than one-way.
A message can change before anyone disagrees with it.
Follow one message through the places where meaning can change.
Select a stage to isolate one part of the path. The model is useful because it simplifies, but conversation is usually more recursive and socially situated than a straight pipeline.
Communication models foreground some mechanisms and hide others. Power, culture, relationship history, embodiment, platform design, and simultaneous feedback may matter even when they are not drawn as separate boxes.
A communicator begins with an intention, observation, feeling, or goal. What is meant internally is not yet identical to any message another person can receive.
You want a teammate to understand that a deadline has become risky.
A small vocabulary for tracing where meaning can change.
Technology changes reach, speed, storage, and who can answer.
Telephones, broadcast systems, printing, social platforms, and messaging networks do more than carry the same message faster. Each medium changes audience structure, persistence, visibility, feedback, and the institutions that control distribution.